Terra Coffee SAS is a young producer group, established in 2016, with a narrow focus on developing high quality coffees alongside select producers in the Huila and Nariño departments, and sharing them with the world. The small company manages one single producer association in each department where they work, “Ecoterra” in Nariño, with 140 producer partners, and “Terra Verde” in Huila, with 120.
For Terra Coffee SAS as a whole, quality in coffee is very rationally understood as a direct pathway to well-being for volume-limited, small coffee farming families. Driving their business model is an understanding that quality results from small harvests have direct impacts on not just the farm owner, but the many dependents on each small farm, including young children, older adults, and the women of the household performing essential labor that often goes unpaid. By increasing quality and placing microlots in the market, Terra Coffee SAS plans not only to increase prices to growers and their families, but also increase their sense of pride in the details of their work.
The 25 producers contributing to this coffee synchronized on a precise fermentation model which, in the own words of Terra Coffee’s founders, was “designed to obtain the best fruit and citric notes of Nariño, as well as the characteristic sweetness of the region” and “leave us with a brilliant, juicy acidity”. Each producer has their own micro-mill where they carefully harvest cherries, depulp, ferment, and gently dry the parchment on raised beds. Imagine the harmony between these producers in farm management and post-harvest practices to achieve a clean and consistent blend. This is where Terra Coffee SAS steps in with post-harvest strategies and cupping expertise. Then Mastercol adds crucial logistical support for things like warehousing and milling so this lot can reach the international market.